The School of Business and Management offers the Bachelor of Business Administration (BBA) undergraduate program as a platform to groom young individuals with a positive mindset for outstanding performance and dedicated service. This program serves as a conducive environment for students to pursue their entrepreneurial aspirations.

The three-year curriculum (comprising 6 semesters) is meticulously crafted to provide students with a comprehensive understanding of the diverse aspects associated with effectively launching and managing a business. Additionally, it offers the flexibility for students to specialize in a specific management functional area, aligning with their career aspirations. The BBA program encourages interdisciplinary learning by incorporating various generic electives from fields such as Economics, Psychology, Sociology, Social Work, Law, Media Studies, Hotel Management, and Computer Applications. This strategic approach aims to equip students with a well-rounded skill set to tackle managerial challenges in the 21st century, emphasizing teamwork as a crucial skill for workplace success. Furthermore, the program focuses on fostering independent thinking, decision-making abilities, and research aptitude among students. Various pedagogical tools, including case studies, presentations, internships, research projects, industrial visits, and guest lectures by industry experts, enhance the learning experience. Prioritizing holistic development, the Department actively facilitates student participation in National and International events. Regular curricular and co-curricular activities are organized to complement academic learning. Emphasizing social responsibility, students are encouraged to engage in community development initiatives, aligning with the program’s commitment to producing well-rounded and socially conscious graduates.